Episode 37 – Campaign readiness and fundraising innovations with Carla Willis

In last week’s episode of Alumless, Chris Marshall and Ryan Catherwood sat down with Carla Willis, Principal at Washburn & McGoldrick, LLC and discussed what it takes to be successful at consulting in educational advancement.

During the show, Carla shared her thoughts about campaigns and why it feels like colleges and universities are always in campaign mode. Carla also discussed her perspective on HBCUs and how their history has shaped our approaches to advancement.

Live Podcast Aired: November 10, 2023