Ryan Catherwood

Senior Consultant


Ryan Catherwood currently serves as Vice President at CMAC and as Senior Consultant with WASHBURN & McGOLDRICK.

Ryan specializes in engagement strategies for volunteer and donor pipeline development that are rooted in a digital-first, content-based approach to advancement in support of education. His clients include Duke University, William & Mary, the University of Maryland Alumni Association, and the Indiana University foundation.

Before joining CMAC in 2021, Ryan led the Office of Alumni & Career Services at Longwood University. His early leadership roles in advancement included marketing and digital engagement responsibilities at the University of Virginia and Washington and Lee University. Early in his career, Ryan gained event operations experience in the hospitality industry through positions as a banquet manager, convention services manager, and conference and event sales.

Ryan co-hosts Alumless, CMAC’s web show, and podcast.